● Who it's for

Three buyers. And a list of people who should walk away.

Jouli is software for Australian installers and energy retailers who quote solar, batteries and electrification. It never sells or installs anything itself. Below is who gets value from it today, and who does not.

01 — The three

Different pain, same engine.

All three buy the same thing: one engine that owns every number on the quote, so the price does not depend on who typed it or which week it was.

10-20 jobs a month

The solo operator

You are the sales team, so consistency between reps is not your problem. Consistency with yourself is. The certificate zone, the battery program tier that steps down every six months, the re-price when a customer accepts three weeks later — all of it sits in your head or in a spreadsheet you maintain alone.

Solo — $149/month. 1 user, 15 proposals a month.

  • Small-scale certificate zone read from the installation postcode against the full 137-range CER table, not the nearest capital
  • Cheaper Home Batteries Program tiers (100/60/15%) with the scheduled step-downs applied on the day you price, modelled out to 2030
  • Proposal, job sheet and a single-line diagram drawn from the same quote
  • Signature and acceptance in the browser, with a write-once snapshot of exactly what was accepted
A sales team

The installer with reps

Two reps price the same house and return two numbers. A discount gets agreed in a carpark and nobody can say afterwards what it cost. The owner wants the customer to pay a specific figure and has no way to set it without hand-editing a quote.

Team — $449/month. Up to 8 users, 75 proposals a month.

  • An owner-typed target price worked backwards against a margin floor it cannot cross
  • Five roles in an admin panel — ours runs a ten-person roster. A rep sees their own jobs and no cost base, floor or margin
  • Every concession carries a named reason and an author, and every re-price is dated
  • A team scoreboard: counts only, no money on it, visible to everyone
  • A correspondence ledger against each job — 161 emails logged in ours so far
Data and volume

The energy retailer

You are not short of a quoting tool, you are short of rebate truth. Your own systems need postcode-correct certificate and battery-program numbers they can call, with a record of every correction, rather than a PDF somebody updates when they remember.

Retailer — $1,290/month. Unlimited users, 300 proposals a month.

  • API access
  • The Rebate Truth Feed included: per-postcode rebate data with a public corrections ledger
  • A named onboarding contact
  • Where a postcode is missing from the table, pricing falls back to the state value and raises a warning to the operator. It never guesses silently

Overage is $6 per proposal beyond the included count — a quote is never blocked over billing, it is billed and you are told. Annual is two months free. The Rebate Truth Feed is also sold on its own at $99/month. Full detail on pricing.

02 — The real problem

Four ways a quote goes quietly wrong.

These are the failures the engine exists to remove, with the cost taken from our own operation rather than from a market study.

Certificate zone read off the nearest capital Hundreds of dollars, on a 10 kW system.
A quote carrying last quarter's battery tier Up to thousands, on a battery. The tiers step down every six months.
A discount agreed past the cap Up to the full $500 cap, unfunded and unexplained at month end.
Certificate value assumed rather than resolved About $1.60 a certificate, and a job carries roughly a hundred of them.

At twenty jobs a month that is several thousand dollars of margin exposure. That is the number to price Jouli against, not a CRM seat.

03 — Not for you

Jouli is probably wrong for you if…

One client today, and it is the company that built it — Mission Green, which runs its entire quoting operation on this software: 65 proposals built and sent, 10 accepted, 38 roof scans, 9 deposit invoices raised. We would rather lose a sale than have you find these out in week two.

You quote commercial-scale systems only The engine is built around residential and small-business jobs: residential certificate zones, the household battery program, a two-option comparison with a hard maximum of two. Large commercial pricing is not modelled.
You work outside Australia Every rebate rule in here is an Australian federal or state scheme and nothing else. There is no concept of another country's incentives, and there will not be a quick setting for one.
You need VEU activities today Heat pumps, reverse-cycle air conditioning and ceiling insulation under the Victorian Energy Upgrades scheme are not shipped. They are on the roadmap, undated and unpriced. If VEU paperwork is the reason you are here, we are not ready for you.
You want a full CRM There is open tracking and an email ledger against each job — of our 65 proposals, 52 were first-viewed and 36 read. What there is not: pipelines, sequences, call logging, forecasting or marketing automation. It is a quoting engine, and it is meant to sit next to whatever you already run.
You need to be live this afternoon The proposal document carries your legal name, ABN, bank details, electrical licence per state and your accreditation status, so a new account cannot send anything until those are supplied and checked. Until then it prices, builds and previews with the send button off. Provisioning is hands-on at this stage, not self-serve — see onboarding.
You expect card payments, SMS or a digest inside it Payment collection, text messaging, bounce handling, weekly digests and outcome grading are not live. Deposit invoices go to Xero as drafts on signature; the rest is either absent or dormant and we will not sell you a dormant feature.
You are buying accreditation cover Jouli is software and holds no accreditation of any kind. The SAA accreditation and NETCC approval behind our one client belong to that installer, not to Jouli, and your licences and approvals stay yours. Every customer contract is between you and your customer.

Still the right shape?

Put your own cost base in and try to break the floor. That is the fastest honest test of whether this is worth $449 a month to you.

Mission Green pays $0, permanently, because it built the product. That is a value on its account, not a special case in the code.